Friday, May 18, 2007

People & In Touch Team Up (To Take Down Us Weekly) / Jossip

People & In Touch Team Up (To Take Down Us Weekly) / Jossip:

"We're witnessing history here, folks. Something that perhaps you've never
witnessed before is taking place: People.com is crediting another source for a
breaking story.
And not just any source, but the direct competition. In
Touch, to be precise. Why so groundbreaking? Because People.com is known
throughout the industry as one to never give credit for where a story breaks;
they simply phone up a star's rep or find a 'friend' to confirm a story. (To be
fair, People.com isn't alone in the practice.)
But today's instance – with
the story about Denise Richards and Richie Sambora breaking up – is 'no
accident.' A well-placed tattler reports People.com is 'joining hands' with In
Touch, intentionally playing nice with the Bauer tab, all as a maneuver to ...
wait for it, wait for it ... go on the Us Weekly assault. Both In Touch and
People 'hate them.'"


Is a war shaping up in the tabloid magazine business, and is this a war that could benifit the readers of these tabloids that may pay lower prices for more interesting stories. I think a good old fashioned news war with the celeb tabs would be great fun to watch. Let the games begin.

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